This ad features the Qfinity Autoinjector, a new resuable medical device launched by Jabil in May 2022. The trade publication, OnDrug Delivery, carried a contributed article (authored by SME, edited by me) and a banner ad with the tagline I wrote for Qfinity – the reusable autoinjector that works simply, and simply works.
Prior to that tagline, we created a banner ad for Qfinity in PMPS as a gif with animation.
VIAVI introduced a new fiber inspection tool that tested incredibly fast compared to the products available at that time. The key message was speed, so I played on the innovation that comes from imagination and skill.